We're starting to hear many complaints:
- I used to belong to that site but I just didn't get it.
- There's no point in using Twitter, I don't want to hear everyone's intimate minute to minute, day to day details.
- I don't have time for all of these sites, I barely have enough time to keep up with what I already use.
- It's all about meeting someone face to face. A real interaction.
Take a deep breath and relax. As with most of what we do in our lives, finding the right site for your niche is a process of elimination. It takes time. Look around and see who's doing what. It's not hard to find who's respected in their respective fields. Watch what they do, listen to what they say, read what they post, and do your best to learn about the sites that they're successfully using to promote their brand.
Don't fool yourself into believing that these social networking sites are simply a passing phase, the latest rage. In the years to come, the landscape may look different, but the social networking power will remain new and improved.
You can have your face to face interaction. You can make that phone call. We simply suggest that it's imperative that you begin learning how to start searching for your next contact online using one of these sites.
You may not like these sites. You may not be comfortable with these sites. But, make no mistake, your future success lies within your ability to use and navigate these sites in search of your next opportunity.
It is a lot to learn and keep a handle on. Finding your spot and what works takes almost as much time and energy as writing your posts. Reading every night keeping up is almost impossible.
ReplyDeleteHi Steven,
ReplyDeleteIt does take quite some time to feel like you're getting into a groove. Couple time constraints with too many to count social networking tools / platforms and it leaves many people reeling.
We follow a routine to continually update our social networking homes. The more you do it, the quicker you get, the easier it becomes, and the more familiar you begin to get with many of these tools.
It's tough but definitely a must!